![]() While we at Pure Leaf push for 'no' to be more widely accepted in society, the 'No' Grants are our first step toward helping women say 'no' in the workplace so they can say yes to the things that matter." We recognize that the inability to say 'no' to asks in the workplace has real consequences for women, including burnout and financial impacts. Monica Mo personally understand just how high the 'Cost of No' can be for women. "That's why we are thrilled to launch the 'No' Grants in partnership with Allyson Felix and SeekHer. "Since its launch in 2020, Pure Leaf's "No is Beautiful" campaign has encouraged people everywhere to say 'no' to the things that don't matter, so they can say 'yes' to things that do," says Julie Raheja-Perera, General Manager, North America, Pepsi Lipton Partnership. The Pure Leaf " No" Grants program aims to reach 100 women in its inaugural launch, with the brand, Felix and the SeekHer Foundation awarding grants following each of three separate application periods (period 1: March-May, period 2: June-August and period 3: September-November). Each grant covers $1,406-the maximum amount women could lose in future earning potential each time they say "no" to an ask at work. The "No" Grants are dedicated to ensuring society hears her 'no' by celebrating her contributions and removing barriers, so she can finally say "yes" to her well-being. at work to participate in a continuing education class, attend a family event, or take a mental health day – without bearing the added financial consequences. Grounded in this data, the " No" Grants will provide women with the ability to say "no" at work in the short-term – whether that's saying "no" to extra hours, overscheduling, coming in on a day off, etc. On average, each time a woman says "no" in the workplace she risks losing $1,102 in future earnings potential.Each time a white woman says "no" in the workplace, she loses $731 in future earning potential. ![]()
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